Food For Thought #3 – THE PURPLE COW

This genius Seth Godin TED Talk will definitely provoke your imagination wheels.

Have you ever asked yourself how certain people have made it to be so successful? Or why their product or service is leading in their respective fields? I am certain that in our lifetime, we have all been robbed our attention by “bizarre”, “new” or “silly” ideas.

The greatest challenge many young self-thought entrepreneurs have is getting their product or service to stand out. We can address this issue with a simple question:

How creative, unique or bizarre are you willing to go to differentiate yourself from the rest of the world?

We can simply use this blog post tile has a perfect example. As in Seth Godin’s THE PURPLE COW example, has it captured your attention and generated some sort of curiosity?

“Marketing is a contest for people’s attention”

Seth Godin

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